By Maria Halkias
6:00 AM on Apr 22, 2024 CDT — Updated at 6:16 PM on Apr 22, 2024 CDT
San Antonio-based grocer H-E-B has plucked two more locations from its Dallas-Fort Worth land bank to shift over to its list of new stores under development.
One of them could be called a namesake store on a parcel that overlaps cities in the Hurst-Euless-Bedford region of Tarrant County, commonly called the HEB area for its combined independent school district.
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Bedford Mayor Dan Cogan restarted the new round of alphabet fun that no doubt will become part of this H-E-B store’s culture.
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“H-E-B is finally getting an H-E-B!” Cogan said in an email. The parcel is partially in Bedford and in Euless.
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Euless Mayor Linda Martin said residents came up with the slogan, “Bring H-E-B to HEB,” and have been saying it for years.
A site in Murphy, in eastern Collin County, is also officially in the planning stage. It’s located on the southwest corner of McCreary Road and FM 544.
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Both properties have been owned by H-E-B for years as the retailer started accumulating prime corners in D-FW as long as 20 years ago.
The two stores are expected to open in the second half of 2026, H-E-B spokeswoman Mabrie Jackson said. H-E-B planned four new stores for 2024 and four more in 2025.
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Hurst-Euless-Bedford
H-E-B will open on the northwest corner of Cheek-Sparger Road and Heritage Avenue in the area that locals refer to as Glade Parks South. The 14.5-acre parcel is split with 8.5 acres in Euless and 6 acres in Bedford. There’s a Walmart across the street on the south side of Cheek-Sparger, and it’s in Bedford.
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The two cities worked out an “interlocal agreement” for the property in 2015, said Euless City Manager Loretta Getchell. “The agreement is best for us and H-E-B. We don’t have to worry where the cash registers are.”
Euless and Bedford will split the sales taxes and property taxes 50-50, she said. While the three cities work together often, having to split a business down the middle is unusual, she said.
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The agreement “will facilitate a smooth and seamless development process for their site,” Martin said.
“We’ve been having joint meetings, and the next one is this week,” said Andrea Roy, Bedford’s interim city manager. “It’s not H-E-B’s fault that the property is split.”
Residents have known that H-E-B was the property owner for years.
“We get calls asking if they’re building yet,” Getchell said. “And we’ve had to say, ‘no, they’re not,’ until now.”
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That’s true, too, for Murphy, said Murphy Mayor Scott Bradley.
Murphy
“There would be an announcement of another city getting an H-E-B, and we’d hear the friendly ribbing that they didn’t see Murphy on the list,” Bradley said.
The Murphy property is on the southwest corner of McCreary Road and FM 544. A Target is across McCreary Road, and Sprouts Farmers Market is just northwest of the property along FM 544. Murphy also has a Walmart.
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Bradley called it a win for the small town of Murphy, which is “grown out,” with most of its land occupied and a population of about 22,000 versus adjacent Wylie, which is almost three times as big.
Murphy has been building new pedestrian bridges, landscaping and trails along FM 544 where the H-E-B is going, he said. “H-E-B will fit in nicely. We’re mostly a residential community.”
People are also used to driving to neighboring towns, he said. The location is convenient for people living in East Plano, Sachse and Wylie. The Target across FM 544 from the H-E-B site is in Wylie.
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H-E-B plans to open a store in Rockwall next year, and the Murphy location is strategically between it and H-E-B stores that have opened in Allen and McKinney, Jackson said.
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