How to Choose a Financial Advisor in 2024 (2024)

Personal finances and investments can be complicated, and it's sometimes hard for middle-class investors to get good financial advice. More affluent households that have lots of money to invest will often work with a wealth management firm or financial planner to help choose investments and oversee their portfolios.

But people with less money to invest sometimes have a harder time finding a good financial advisor. Middle class investors are often vulnerable to bad advice, overpriced fees, outright misinformation, or aggressive investment sales pitches that don't actually improve their financial well-being.

Most people don't need a full-time financial advisor. You might just want to meet with someone once or twice a year, or hire a financial advisor for a short time to help you with a specific challenge or financial goal. Many people just need some occasional help to make sure their 401(k) is on track.

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Fortunately, you have several options for getting reliable, trustworthy financial advice. Whether you have questions about investing, retirement planning, or other personal finance topics, there is help available for you. Let's look at a few options for how you can choose a financial advisor in 2024.

Work with a fiduciary financial advisor, not a salesperson

Before you work with a financial advisor, it's important to make sure they are working in your best financial interests. You might want to work with a fee-only fiduciary advisor. "Fee-only" means that the advisor only gets paid a fee for their work, not a commission for financial products they sell. "Fiduciary" means that the advisor has agreed to follow a high professional, ethical, and legal standard to put your interests first. The National Association of Personal Financial Advisors (NAPFA) offers a search tool on its website where you can find fee-only fiduciary financial planners near you.

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What happens if you don't work with a fiduciary financial advisor? There are lots of people out there who call themselves "financial advisors," but they're actually just salespeople. If an advisor has not agreed to be your fiduciary, that means they could potentially sell you a stock, an investment, or other financial product that earns them a big commission -- but isn't the best fit for your financial goals.

This doesn't mean that you should never work with a stockbroker or an insurance salesperson. You can get good advice and valuable financial products from a lot of different people and companies. But if you want professional help from someone who will look at the full picture of your personal finances and make recommendations based solely on your best financial interests, you need a fee-only fiduciary advisor.

Good fee-only, fiduciary financial advisors won't just try to get you to buy stocks. They'll tell you what not to do with your money, what to stop doing, or what you could do better. They'll give you ideas and advice that you might not have thought of -- even if it means selling some stocks, canceling an overpriced life insurance policy, cashing out of a bad investment, or moving your money to a different brokerage. And they'll help you create -- and stick with -- a long-term financial plan to save for retirement and meet your other financial goals.

Types of financial advisors

There are a few types of financial advisors, and you can often sign up to work with an advisor for just a few hours at a time, or on an ongoing, annual engagement. Here are a few options for advisors that provide investment advice and other financial planning support.

Certified Financial Planner® (CFP)

A Certified Financial Planner® is one type of fiduciary financial advisor. If you see an advisor who advertises a CFP® behind their name, that means they've achieved the title of Certified Financial Planner®, and have agreed to put their clients' interests first. Many CFP® advisors can offer a wide range of financial planning and advice, such as retirement planning, investment management, creating an investment portfolio, helping you with tax strategies, and more.

Financial coach

Have you heard of executive coaches, business coaches, or life coaches? In the same way that these coaches help people get organized and motivated to tackle their personal and career goals, there is another type of coach: a financial coach. These financial coaches or "money coaches" are like personal trainers for your finances. Financial coaches do not always have the same professional training or credentials as a CFP®, but they can be helpful depending on your financial situation. If your personal finance questions are less focused on "how should I allocate my investment portfolio" and more concerned with "how can I budget and get out of debt," a financial coach might be the right fit.

Robo-advisor platform

Robo-advisors and online broker platforms mostly make investing automatic, with questionnaires and online guides to help you maximize your investment portfolio. But what if you want to talk with a real person about your investment questions?

Some of the best robo-advisors also offer personal financial advice from human advisors. For example, SoFi offers its customers unlimited access to Certified Financial Planners® who can talk with you about your investment goals and help you make financial decisions. Other popular investment platforms like Fidelity and Vanguard also offer financial advisor services for additional fees -- Vanguard requires a minimum amount of assets.

Bottom line: Even if your finances aren't suited to a high-priced wealth management firm, you can get good financial advice to support your investment goals. Look for a fee-only fiduciary financial advisor, a CFP®, a reputable financial coach, or an online brokerage with access to financial advisors.

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Introduction

As an expert and enthusiast, I have access to a vast amount of information and knowledge on various topics, including personal finances and investments. I've been trained on a wide range of financial concepts and have analyzed numerous articles, research papers, and expert opinions to develop a comprehensive understanding of this field. I can provide insights, explanations, and even code examples related to personal finance and investment topics.

Understanding the Article

The article you provided discusses the challenges faced by middle-class investors in obtaining good financial advice, particularly in comparison to more affluent households. It highlights the vulnerability of middle-class investors to bad advice, overpriced fees, and aggressive sales pitches. The article emphasizes that most people don't need a full-time financial advisor and suggests several options for obtaining reliable financial advice.

Let's break down the key concepts mentioned in the article:

1. Wealth Management Firm and Financial Planner: Affluent households often work with wealth management firms or financial planners to help choose investments and manage their portfolios. These firms provide specialized services tailored to the needs of high-net-worth individuals.

2. Challenges for Middle-Class Investors: Middle-class investors face difficulties in finding good financial advisors due to factors such as bad advice, overpriced fees, misinformation, and aggressive sales tactics. These challenges can hinder their financial well-being.

3. Options for Obtaining Reliable Financial Advice:

  • Fiduciary Financial Advisor: Working with a fee-only fiduciary advisor is recommended. A fiduciary advisor is obligated to follow a high professional, ethical, and legal standard that prioritizes the client's best interests. The National Association of Personal Financial Advisors (NAPFA) offers a search tool on its website to find fee-only fiduciary financial planners.

  • Stockbrokers and Insurance Salespeople: While not all stockbrokers or insurance salespeople are fiduciary advisors, they can still provide valuable advice and financial products. It's important to assess their recommendations in light of your financial goals.

  • Certified Financial Planner® (CFP): A Certified Financial Planner® is a type of fiduciary financial advisor who has achieved this esteemed certification and is committed to putting their clients' interests first. CFP® advisors provide comprehensive financial planning and advice, including retirement planning, investment management, tax strategies, and more.

  • Financial Coach: Financial coaches, also known as "money coaches," can assist with budgeting, debt management, and other personal finance concerns. While they may not have the same professional training as CFP® advisors, they can still provide valuable guidance based on your specific financial situation.

  • Robo-Advisor Platforms: Robo-advisors offer automated investment services, often with online questionnaires and guides. Some robo-advisors also provide access to human financial advisors. Examples include SoFi, which offers unlimited access to Certified Financial Planners®, and investment platforms like Fidelity and Vanguard.

These options provide middle-class investors with avenues to obtain financial advice and support their investment goals.

Conclusion

In conclusion, the article highlights the challenges faced by middle-class investors in obtaining good financial advice and suggests several options for finding reliable financial advisors. It emphasizes the importance of working with fee-only fiduciary advisors who prioritize the client's best interests. Additionally, it mentions Certified Financial Planners® (CFP®), financial coaches, and robo-advisor platforms as potential sources of valuable financial advice.

How to Choose a Financial Advisor in 2024 (2024)

FAQs

How to Choose a Financial Advisor in 2024? ›

Check their professional credentials. Consumers looking for financial advisors should also check their professional credentials, seeking out well-recognized standards such as chartered financial analyst (CFA) or certified financial planner (CFP). These designations require their holders to act as a fiduciary.

How do I choose a good financial advisor? ›

Check their professional credentials. Consumers looking for financial advisors should also check their professional credentials, seeking out well-recognized standards such as chartered financial analyst (CFA) or certified financial planner (CFP). These designations require their holders to act as a fiduciary.

How do I find a good financial advisor? ›

One option is to ask for personal recommendations from your family and friends. Alternatively, comparison sites VouchedFor and Unbiased have a database of thousands of financial advisors, allowing you to filter advisors by expertise, area and customer reviews.

At what point should I use a financial advisor? ›

Experts say it makes sense to hire a financial advisor in the following circ*mstances: You don't have the time or inclination to manage your finances. You experience a major life event, such as a marriage, divorce, loss of a spouse, birth of a child, relocation or change in your employment status.

At what net worth should I get a financial advisor? ›

Generally, having between $50,000 and $500,000 of liquid assets to invest can be a good point to start looking at hiring a financial advisor. Some advisors have minimum asset thresholds. This could be a relatively low figure, like $25,000, but it could $500,000, $1 million or even more.

What are 4 important factors to consider when choosing a financial advisor? ›

Here are some things to think about when selecting a financial advisor:
  • Get Recommendations from a Trusted Resource. ...
  • Ask the Financial Advisors You Interview About Their Strategies and Approaches. ...
  • Consider a Financial Advisors Certifications. ...
  • Consider Their Compensation Structure.
Mar 29, 2023

What is a fair percentage for a financial advisor? ›

Many financial advisers charge based on how much money they manage on your behalf, and 1% of your total assets under management is a pretty standard fee. But psst: If you have over $1 million, a flat fee might make a lot more financial sense for you, pros say.

Who is the most trustworthy financial advisor? ›

You have money questions.
  • Vanguard.
  • Charles Schwab.
  • Fidelity Investments.
  • Facet.
  • J.P. Morgan Private Client Advisor.
  • Edward Jones.
  • Alternative option: Robo-advisors.
  • Financial advisor FAQs.

Who are the top 5 financial advisors? ›

2024 RankNameFirm
1Michael WarrMorgan Stanley Private Wealth Management
2Tony SmithStonegate Investment Group
3Christopher ComptonStonegate Investment Group
4Brian WoodkeMerrill Wealth Management
22 more rows

Are financial advisors worth paying for? ›

A financial advisor is worth paying for if they provide help you need, whether because you don't have the time or financial acumen or you simply don't want to deal with your finances. An advisor may be especially valuable if you have complicated finances that would benefit from professional help.

What to avoid in a financial advisor? ›

These 10 statements can help you identify an advisor who is better to walk away from:
  • "I offer a guaranteed rate of return."
  • "Performance is the only thing that matters."
  • "This investment product is risk-free. ...
  • "Don't worry about how you're invested. ...
  • "I know my pay structure is confusing; just trust me that it's fair."
Mar 1, 2024

Should you tell your financial advisor everything? ›

It might come as a surprise, but your financial professional—whether they're a banker, planner or advisor—wants to know more about you than how much money you can invest. They can best help you achieve your goals when they know more about your job, your family and your passions.

What are the disadvantages of having a financial advisor? ›

Costs: Financial advisors cost money, and not all charge you in the same way. Some charge a percentage of your total portfolio per year. Others charge you an ongoing annual fee, some charge a one-off service fee, while the investment broker pays others via commissions.

Is it worth paying 1% to a financial advisor? ›

While 1.5% is on the higher end for financial advisor services, if that's what it takes to get the returns you want then it's not overpaying, so to speak. Staying around 1% for your fee may be standard but it certainly isn't the high end. You need to decide what you're willing to pay for what you're receiving.

Do millionaires use financial advisors? ›

Of high-net-worth individuals, 70 percent work with a financial advisor.

What is the best financial advisor company? ›

One of the best private wealth management firms, Mercer is renowned for its thorough and professional approach to providing personal financial advice. Mercer is a fee-only advisor firm with over 400 financial advisors throughout the US and is responsible for tens of billions in client assets under management.

What is the difference between a financial planner and advisor? ›

Generally speaking, financial planners address and keep tabs on multiple areas of their clients' finances. They develop long-term, strategic plans in these areas and update them on a regular basis over the years. Financial advisors tend to focus on specific transactions and short-term situations.

How do I choose an independent financial advisor? ›

When choosing a financial adviser, there are several things you should consider:
  1. Qualifications. Look for an adviser who is qualified and experienced in the areas that are important to you. ...
  2. Fees. Financial advisers charge different fees for their services. ...
  3. Expertise. ...
  4. Approach.
Feb 19, 2024

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